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Home News Ubaya Student Prototypes Dry Fast Shoe Won Runner up on the National Design Competition
Ubaya Student Prototypes Dry Fast Shoe Won Runner up on the National Design Competition
Friday, 18 December 2009 09:17
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Early December, Ministry of Industry of the Republic of Indonesia, Directorate General of Metal, Machinery Textile and Multifarious held shoe design competition and 3 Ubaya students won the 2nd place.

Ubaya Student Prototypes Dry Fast Shoe Won Runner up on the National Design Competition
RUNNER-UP: from left, Bellinda, Lenny, and
Destha with their trophy



Made from chocolate colored cow hide with orange peel motive at upper side. There is a long zipper at shoe’s front side and a short zipper at center. The short zipper functions as replacement of shoelace.

Long zipper enables user to open upper side to fast dry wet shoe after got caught in rain. “Dry Fast is the motto of this shoe,” said I Gusti Ngurah Putra Adisthanaya, one of the designers.

There is a small pocket embedded right after short zipper on shoe’s body. “The function is not really important, just to make funny design. User can also place coin inside the pocket,” joked Destha, the nickname of Adisthanaya.

In outer heel shoe, there is a curve that imitates gray colored wave. It matches chocolate color. “That neutral (chocolate) color matches any colors,” he added.

Yet, the shoe is not available in market because it still prototype made to participate on the national design competition held by Ministry of Industry of the Republic of Indonesia, Directorate General of Metal, Machinery Textile and Multifarious.

Destha, Lenny Ongko Widjojo and Bellinda Prajwalita Wibowo only made left foot shoe, size 39. As runner up, they won trophy, certificate and prize money of 3.5 million. Furthermore, the shoe is taken by organizer.

The 3 Ubaya Product Design and Management students hope that in the future, their prototype can be produced massively and sold in market. Hence, they can earn royalty from the sales. From their calculation, the cost of producing 1 shoe is IDR. 500,000. “The production cost is high because the shoe is unique and comfortable to wear,” promoted Destha.

In fact, there is a design part that is not suitable with their want. The shoe motive should be plain not orange peel motive. While, conventional motive on outsole side should be batik motive.
”Yet, we understand that we don’t produce all shoe materials by ourselves. That’s why it is difficult to accommodate all of our wants. We just design the shoe and someone sews for us,” described Belinda. Organizer provides tailor, equipment and materials for team contestants.

Team contestant is allowed to use or not to use that facility. Ubaya team used the facility because it does not have equipments to sew the shoe and not expert in sewing. Nevertheless, they accompany the sewing process done in IFSC (Indonesian Footware Service Centre) hall at Kedensari Tourism Market Complex, Tanggulangin.

Besides providing material, organizer also gives IDR. 200,000 to buy materials from outside. “We bought sponge and imitation leather for stern material. Besides, we bought zippers in Kramat Gantung,” said Lenny.

They actually also bought leather. Yet, they eventually use materials from organizer after knowing the provided materials has better quality than the materials they bought.

After the materials complete, they design shoe pattern. Paper tape is placed on shoelast
That paper tape is then drawn according to shoe pattern. It was then placed on cartoon paper. After drawing proper pattern, it’s then moved to leather material.

Zipper and small pocket are sewed at the same time. “It was difficult to measure and predict the zipper position. We even made wrong pattern,” said Destha. Afterward, the shoe body is sewed with stern part.

Afterwards, an insole part is glued. Insole materials are thick cartoon but soft because it is mixed with sponge. While, outsole materials are glued and sewed rubber. After getting the shoe, the shoelast is removed. Insole and outsole materials are from organizer.

The competition is not only for participated by students but also public and even well-established shoe companies.

Jury consists of shoe designer. Finally, under main category, jury determined Danang Riyadi from Carvil as winner, Bellinda & Team from Ubaya as runner up and Aria Sungsang from ITS as the 3rd place (ITS). Besides main category, organizer also organizes supporting categories for sport shoe and slipper.

Bellinda explained,” Initially, we participate on this competition just to get experience. Nevertheless, we really pleased with the result. We don’t know whether this good result will influence our academic result. Previously, winning this competition is like a daydreaming.”

In fact, they didn’t check website when organizer announced the result through website in 1 December. “We are unsure to win,” she said. They casually opened the website on 2 December and were pleased knowing the result. They just behind a well established shoe company team.

The team participated on the event after getting news from its lecturer on early October. Then, they began to design the shoe. Considering the rainy session and flood happen in Surabaya, they decide to design that water resistance and dry fast shoe.

Hence, they choose leather material and design shoe that can easily be cleaned so that smelly odor can be minimized.

In 25 October, they sent their proposal to organizer. In 5 November, organizer announced the top 15 teams from the total 150 participants. A day after, organizer held technical meeting and they began to produce their shoe.

Source: Jawa Pos, 18-12-2009